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Tour de France

Familiar with the Fietsenwinkel.nl commercials? If you are living in the Netherlands you must have seen them. The same concept has been rolled out in the Nordics and of course that includes a TV campaign.

DUTCHMEN

ON THIS

PROJECT

Client info

HelloRider is Nordics version of the Dutch webshop Fietsenwinkel.nl.

The Challenge

HelloRider wanted a campaign in the Nordics that’s just as successful in as that of Fietsenwinkel.nl in the Netherlands. They needed their own commercials for that. The same concept but with a different look.

The Outcome

A series of commercials and tag-ons that have generated a lot of attention and recognisability on TV.